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“Love is everything…” Amazing new sand art from Ilana Yahav.

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Hi friends

One more week, we’ve got Rafael’s selection about Turismo 2.0 . Thanks for a great work!

Summary for week 36

POSTS:

1- Why doesn’t my country work? (Joan Gou). Because of slovenliness and carelessness or who knows because of what inexplicable reasons by the ones who can foster it. And we cannot do anything about it!!.

2- Filiation marketing Word vs Concept (Emma G. F.). Emma writes a question but nobody is answering. Rafael says he thinks the concept has something to do with multilevel companies, or pyramidal sales, or something like that, but not sure. It would be good to know.

3- Freedom to Express vs. Reputation (Prisilla). Unbelievable what’s happening. A hotel menaced a user “daring” to criticize it. Just incomprehensible.

4- The Moncloa acknowledges receipt. (Marcos Alonso). Looks like “factual powers” think we are stupids. A little bit of conversation would be good for the La Moncloa.

5- Los bloggers caen como moscas. ¡Necesitamos ayuda! (Juan Sobejano). Obsession is fatal, we don’t know to what point.

6- I’m leaving to Brasil, I’ll call you to tell you that I arrived well (Pere Marti Franco). What a happiness to know that for our friend Pere things are going well.

7- Hello everybody (Lina). A good definition of one characteristic implicit in our community.

8- Booking,s (Carles Parrilla). If all actors in a touristic even do not contribute, anything will improve. We have repeated it over and over. It could be so easy…!

9- We accept octopus as a pet (César Herrero Torres). One more protest. If we don’t put a remedy, nothing improves.

10- Turismo 2.0, from real to virtual and from virtual to real (I. Alexis Argüello Sandoval). Although it’s a bit long, this a a good summary of what is Turismo 2.0.

BOGROLL:

1- About agency commissions (Carlo Álvarez). About compensating affiliates by paying according results.

2- Success 2.0: internalize the tools, be soaked in the philosophy (Joantxo Llantada). The evangelization proposed by Joantxo consists of internalizing the web 2.0 in our company, because of some interesting data in a study by Awareness co.

3- New Google UK Politics about trade marks in Adwords (Ignasi Casellas). More on the use of competitors’ brands on your own benefit.

4- Tourism and permanent beta. (Juan Sobejano). One of the clues on tourism is a constant adaptation to changes.

5- Social networks or the art of talking familiar 2.0 (Joantxo Llantada). A truly interesting paper by Joantxo in the Economist College Valencia. The conversation grows up.

6- Know your on line reputation using Ipsoacte. (Nando Llorella). A new service to know the on-line reputation, which has more importance day by day, and to develop improvement actions on it.

7- Interactions with customers, a marketing opportunity for a hotel. (Luis Simpson). The personnel producing and delivering the service should bring their experience dealing with customers and system operations, so that new ideas and suggestions could be generated.

8- The limits of tourism. (Jorge Gobbi). Where are the limits?. According to Jorge, the current trend drives us to a situation of “places’ scarcity”.

9- Already 4 years writing Sector Turismo (Javier García Cuenca). Congratulations to the dean of touristic bloggers in Spain.

10- Conversational Marketing ot the Return to the Shopkeeper Marketing (Albert Barra). A really good approach from a time paradox, by which Internet takes us to the Middle Ages’ practices of merchants, because of the conversation.

OTHERS:

- Controversy regarding the competition to choose the official logo for Turismo 2.0, because a user appeared in the community, with the pseudonym “Joaclint”, exclusively to apply for the competition (this is very lawful) but he/she attacks the competition organization and the virtual winner up to now, Giselle de la Mea, talking very rudely, with bad manners and dreadful education. This all hiding his/her face (no picture). The logo could be good, but we hope that he/she will not win the competition and everybody will forget it.

- Again, our displeasure for the members trying to get free promotion of their products without bringing anything to the community. Is it fair, they keep their membership?

- Don’t miss TURISPOD. It’s a really great work, hard-working, we have to recognize as deserved.

See you next week.

Thanks to Rafael!

Technorati Tags: Turismo 2.0

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An incredible but true story: Spanish authorities prosecute child for terrorism when he e-mails companies requesting labelling in Catalan language, using Phoenix monicker from Harry Potter books.

Police accuse him of organizing an Al Qaeda cell. Case goes all the way to Spanish High Court.

http://english.ericielfenix.cat U.S. press enquiries: Emily Moore, tel. (865) 254-5244 OgleMoore[at]gmail[dot]com

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Hi friends,

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Hi friends,

After Easter’s break, we come back with a new summary, for week 35. Turismo 2.0 also felt the break, with less content than other weeks. But you will find here the most outstanding contents of both weeks.

Week 35 summary:
POSTS:

1. Shyness vs Emotion (Jordi Ruiz). Debating on the best way to transmit emotions in the Web: audio?, video?, text?,…
2. Where is the calm of olden times? (Manuel Colmenero). Manuel proposes routine calm as a metaphor for the world surrounding us.
3. Re-putation (Joan Gou). Some day, hoteliers and travel agents will be able to make business together…
4. Tripadvisor answers. (Juan Sobejano). Tripadvisor answers what they want.
5. CONTEST: “TELL WHAT WOULD BE YOUR IDEAL HOTEL” (Enrique Fernández). Hotel campaign in the style of 2.0, some people say it’s “astroturf”. And what is it?
6. Becas “Turismo de España” - Convocatoria para Españoles (Antonio López de Ávila). Una buena información para acceder a formación turística de la buena.
7. Actitud en la red (Jordi Ruiz). Interesantísimo post sobre la situación de los usuarios y no usuarios de la red clasificados en categorías.
8. Hola a todos!! (La educación es lo primero) (Emilio del Val). Presentación en la sociedad Turismo 2.0 de Emilio con una entrada cargada de verdades.
9. Forget about 2.0. See the next web 3.0 (Manuel Colmenero). Manuel, very prolific this week (he may not have holidays), gives us a vision of what will come. what a stress!.
10. A del.icio.us account for Turispod (Jordi Ruiz). A proposal by Jordi to listen to the “turispod’s” collection in Del-icio-us

No doubt, because it’s about all of us together:

Turismo 2.0 awarded the Prize Alimara 2008 (Albert Barra). And we extend the congratulations to all the members in Turismo 2.0.

BLOGROLL:

1. Hotels at the rear in the use of 2.0 (Luis Simpson). Absolutely true. Rafael had also said it in some occasion.
2. Users 1.9 and Web 2.0 (Jordi Ruiz). Apps production and their net effect is vertiginous and some people cannot keep the pace.
3. Automatic converter from text to sound. (Nacho Giral). A genial discovery to bring closer the Web 2.0 to people with difficulties to read the texts.
4. The 3GSM get out of Barcelona. (Albert Barra). Nobody takes account for loosing this opportunity. Quite spread attitude in Spain, loosing what benefits to everybody by throwing stones over our own roof. The attitude it’s a petty, but the organization has something to do with it as well.
5. Managing a touristic destination: La DMO. (Clan-destinos). Supporting and giving notoriety to organization of this kind its a good thing, but it is vital that they are able to adapulsar y dar notoriedad a organizaciones de este tipo, está muy bien, aunque es vital que tengan capacidad para adaptarse a los cambios que se producen en el mercado turístico. (Textual de la entrada original)
6. Bloggers y Redes comerciales (Jorge Gobbi). El uso de las redes sociales por algunos bloggers y su afán por ingresar más, disminuye, sin duda, la calidad de los textos.
7. The challenge 2.0. (Sandra). More about the meaning of 2.0, but with some added value.
8. An example of simplicity and usability. (Nando Llorella). In this case, the image speaks by itself. Brilliant.
9. Recommended readings from 22nd March to 25th March. (Albert Barra). We will recommend this time the recommended readings by Albert Barra as an exception.
10. Lowering the customer’s speakers volume?. (Marcos Alonso). The Client, the Client, the Client,…

Human Resources in the Plan Turismo 2020. (Juan Sobejano). Analysis by Juan on the arguable Plan, focused on the Human Resources field. He published two posts up to now and they’re very interesting.

OTHERS:

- Workshop or meeting in Mallorca? somebody get engaged? . (Prisilla). It looks like a next meeting in Mallorca is becoming real.

- Supportive auction of on-line trips. After an initial proposal by Chris Pomeroy, this initiate was born, promising to be something big and Turismo 2.0 collaborates actively.

- Logo for Turismo 2.0. Albert Barra proposes to create a logo for Turismo 2.0. This are the rules: it must contain Jimmy Pons’ picture (the one included in every summary).

- Interestign interview to Amparo Fernández (General Secretary for Tourism (in Spain)) by Manuel Colmenero. Very much recommendable

See you next Friday, thanks to Rafael,

Carme

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Hi friends,
We’re closing week 33 in Turismo Turismo 2.0 with this summary full of empathy, Elections, Cuba, the Hotel and other stories.

Summary of week 33

Posts:

- To my expert bloggers… To the Juan, Albert, Jordi, Edu, Joan, Rafael, Marcos, Jimmy, Javiers, Nando, Isaac, Joantxo, Ignasi, Victor, Carme, … and many others. An urgent post. (Luis Simpson). With this unforgetable post, Luis Simpon thanks the bloggers who shared conversations with with. Because of this post (already mentioned in the translated summary of last week) other posts have been created, outstanding this week. Keep on reading…
- “ACAV became discredited to talk about association unity”, says UNAV (Joan Gou)
- Outrageous prices or prices by market demand (Ignasi Casellas)
- OT book two point o. The process continues. (Oriol Miralbell). Following the discussion about the use of tourism offices, a collaborative book has been created, which overcomes the first phase.
- Reception Department, by Jaione Bilbao Henry (Rafael Martínez). Rafael issued this post to publish a great job by Jaione Bilbao Henry, member of Turismo 2.0. He kindly asks to give your opinion in the comments of this post.
- Do we have touristic enterprises 2.0 in Spain? (José A. Rodríguez Gamero). Applying tools 2.0 as a fashion does not make it an enterprise 2.0
- Leadership (Juan Sobejano). The term leadership looks like follows different paths as expected by some people.
- Miguel Ullibarri: “Banish the term ‘pata negra’!” (Manuel Colmenero). Manuel brings as a “Pata Negra” interview
- UNPLUGGED (Victor Mayans). Dedicated to people suffering stress 2.0 and e-mail-anxiety, there are some “chiromassage” remedies.
- Sensations (Pere Marti Franco). What does she/he do, whats does she/he think when making a reservation from the distance? We can only have a hunch, based on our sensations.

OUTSTANDING:
For Luis Simpson (Albert Barra). Almost nothing more needs to be said. The origin of this post has been explained in the fist post of this list. Because, with so much gratefulness, Albert Barra has given a gift 2.0 to Luis Simpson. A blog for him.

BLOGROLL

- Am I who you thought I was? (El Hotel). The hotel makes a balance of his competition and reveals his identity.
- The birth was ok and the baby is healthy girl. The comunidad.hosteltur.com was born. (Jimmy Pons). Finaly, the Hosteltur community brings to life, with best predictions.
- Ten museums you should not miss out (Clan- destinos). A great cultural work all touristic guides should read.
- How did El Corte Inglés increase its online sales? (Nando Llorella). Sometimes news are not as strict as they look like. We should see the whole context.
- One thousand subscriptions in RSS, some practical advice and information sources (Albert Barra). Gongrats, Albert. This is impetuous. Where will he get…?
- And the winners are… (El Hotel). An original way, very 2.0, to make the competition winners known.
- Tourism 2.0: the social Web as a platform to develop a knowledge-based ecosystem (Edu William). Edu shares with us a great work we all should reed and comment. He deserves it.
- About guides, comissions and destinations (Jorge Gobbi). Sometimes, the touristic guides base their routes on the comissions they get from the visited places instead of the actual cultural interest of the destination.
- Demistifying 2.0 (Jordi Ruiz). But there’s no need to make such a fuss.
- Back to dictatorship? (Juan Sobejano). Sad, disgraceful and despicable news telling us about a fact like anachronistic minds.

A new blog was born (Luis Simpson). This is the third mention. Luis thanks Albert hi gift and this is the result. Readers are on top of the world because we will be able to read Luis in his own space.

Ohters:

- What do you think about the status of hotel producto “Sun and Beach” in Spain? (Manuel Menéndez Díaz del Río). Lack of renewal and fresh ideas in the hotel product “Sun adn Beach”.
- Yearly meeting in Patagonia Chile & Argentina 2008/2009 (Edgardo Cáceres Rubilar). A proposal for a yearly meeting, very ambitious.
- Family Tourism (Marta). Roud table to discuss the family tourism. A very interesting issue with a big market.
- REVENUE MANAGEMENT: POSSIBLE DEBATES (Jaime López Chicheri). The debate about Revenue and Yiend initiate by Jaime some weeks ago continues. Cheer up, Jaime, carry on..

See you next week, thanks to Rafael!

Technorati Tags: Turismo 2.0

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Hi friends,

Rafael has not chosen any outstanding post this time. But he slightly changed the usual methodology and, unlike in previous summaries, he includes 12 posts and 11 blog issues. He kindly asked me to do so and choose the outstanding posts. I truly appreciate this confidence, though I don’t promise anything since this could be something really difficult.

Wait and see…

Week 32 summary

POSTS:

1- THE NEEDED 8 P’S IN THE TOURISM mix MARKETING (I) (Rafael Mesa). You probably know the traditional 4 P´s , but Rafael Mesa adds four additional P’s as a complement to the 4 initial ones.
2- Horizon 2020, pure marketing (Isaac Vidal). Obvious things. It seams that the over-mentioned Plan looks like it’s based on Marketing basis already known by us all.
3- Tourism and Politics (Jordi Casassayas). Jordi claims about a lack of planning, co-ordination and a common action police to follow.
4- What have the “idiots” (besugos) done during this time? (Joan Gou). Everyone looks after number one and we don’t reach cohesion, which, on the other hand, is more and more necessary.
5- Morpheo arrives!! (Jordi Ruiz). Original interpretation about Web tools, not without a bit of sarcasm.
6- Prescribers and tourism 2.0 (Juan Sobejano). One more time, opinions and conversation in Internet look like the most apt propagation focus for a marketing campaign.
7- Open answer (Joan Gou). Yes, Joan, you’re right, it looks like we are talking and talking, turning the same things over, and starting again… to talk.
8- Dreams (Pere Marti Franco). The truth is, putting it this way, it’s a pleasure to serve this type of customers.
9- Future focus in hotel management in Costa Brava. (Xavier Goula). Avoiding seasonality and the institutional mistakes in the area.
10-Manual of blog’s use in the enterprise (David Delgado). Thanks David, for sharing what you discovered. We will have to read it and discuss it in Turismo 2.0.
11- Why ads (traditional) don’t work in social networks (Juan A. Rodríguez Gamero). Incomes don’t generate the way some people expect to.
12- Municipal communication for self-confidence: reputation and city (David Giner). Promoting the destination, from governors to inhabitants.

BLOGROLL:

1- The long tail of politics…Or of ideas and talent? (Edu William)
2- The new Hosteltur’s Community (Juan Sobejano). Juan gives us a draft of what’s coming next week. The people testing this community see much future in it.
3- Meme Tripadvisor (Javier García Cuenca). Interesting meme about Tripadvisor’s position in front of the bunch of critics received.
4- Con la iglesia hemos topado (Clan-destinos). The title is an expression we could translate as “You can’t fight City Hall”. However, the post has to do also with the literal meaning of the Spanish expression, which involves the church power. Interesting information about another kind of tourism.
5- (un) common senses and trips (Jorge Gobbi). North-american people are different.
6- Blogger’s pride (Albert Barra). A new controversy. Being a blogger is to have an HTML space or is it something else?
7- Working on the influence of bloggers (Juan Sobejano). Answering the previous post by Albert Barra.
8- The Hotel’s Web and the Customer Satisfaction (Albert Barra). Thanks, Albert. Those are very useful data to help us learning.
9- We’re two years old (Nando Llorella). Congratulations for the age and for the interesting and generous contents.
10- The 2.0 rule (Jordi Ruiz).
11- Virtual Assistants (Isaac Vidal). Commenting a system certainly interesting.

OTHERS:

- A question for everybody to give opinion: What’s the differentiation factor in the touristic sphere nowadays? (Luis Simpson). Chronologically, price (80`s) and service (90´s). What’s next in the first decade in the XXI?
- REVENUE MANAGEMENT: POSSIBLE DEBATES (Jaime López Chicheri). Jaime, in his particular crusade with the Revenue Management, he proposes some interesting lines for the debate.
- Universes Netvibes. Jordi Ruiz and Edu William talk about Netvibes and show us the strength of this platform through the universes they created.

OUTSTANDING:

An urgent post dedicated to expert bloggers. (Luis Simpson). A truly beautiful post written just after Rafael published the original summary and while I was translating it. Have a look at it, no matter if you read and write blogs or not. It’s simply so inspirational.
That’s all, folks.

See you next week, thanks to Rafael!

Technorati Tags: Turismo 2.0

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Hi friends,
We’ve reached the week 31 with new projects, the regular quality in posts and blogs and the interesting debate originated because of the blog del hotel or the visual gift about the I Yearly Event.

Summary of week 31

POSTS:

1- Emotions, tourism and wine (Joantxo Llantada). On the importance of abandoning the simple things and back the quality to be able to manage emotions.
2- Questions leaved open (Marcelo Torio). A set of questions we all have argued. All of them together in a single post make it difficult to comment.
3- THE VIDEO ABOUT THE FIRST YEARLY EVENT IS ON LINE (Jimmy Pons). At last, we can see the video on the I Yearly Event. Very good and well-crafted.
4- The debate about anonymous opinions and the future of opinion portals (Javier García Cuenca). After the debate, Javier establishes the basis on the way opinion portals should evolve.
5- Territorial networks and product networks (Edu William). Tourism has to develop as a network, not simulating a chain, but simulating a constellation. This post could explain another one by Edu, included in the section “blogroll” of this current summary.
6- Tourism in vogue!!! (Marcos Ferreyra). Tourism is a much wider than we think.
7- TOURISM AND INTERNET. TOURISM 2.0 (Rafael Mesa). The tourism evolves, but the deficiencies in the enterprises continue unchanged.
8- The immigrant waiter called Manuel (David Delgado). Good thought based on old images.
9- World Map of social networks (David Delgado). In Spain, what social network do we prefer?

10- The service as a challenge (Juan Sobejano). Service or servility. Employees, companies and customers should clarify those concepts.

BLOGROLL:

1- From value chain to value constellation: the tourist ecosystem are networks! (Edu William). The title is self-explanatory, but man could find a wider explanation int he other post by Edu, included in the “Posts” section.
2- Some posts about the controversy originated in El Blog de Enrique Dans, more precisely by its commenters:
- El blog de un hotel and the envy (Javier García Cuenca)
- We are our main enemies (Juan Sobejano)
- Ahora nos dieron “pal pelo” a nosotros (Jordi Ruiz)
- Little hotel, everywhere you go, you leave your trace (Rafael Martínez)
3- Five thousand comments (Jorge Gobbi). First, congrats for the figure, second, some good advice worth to recommend.
4- Online touristic resources #1: The European social survey… fresh data (Contraelcalor – Clan-destinos)
5- Tips to gain subscribers in a blog (Nando Llorella). A good compilation.
6- TURISPOD Nº 12 With Carme Pla and Javier Garcia Cuenca and dinner for bloggers during Alimentaria in Ba (Jimmy Pons). Certainly we should include such an excellent job.
7- Goals and blogs last night in Camp Nou (Albert Barra). Many bloggers would applaud more initiatives similars to this one.
8- How should the networked tourism be divided into segments? (Edu William). What a question! Does somebody know?
9- Defining the perfect customer (El Hotel). The hotel asks its potential customers what should be its customer like. But there’s a trick on it.
10- Turismo 15.0 (Jordi Ruiz). “I had a dream…” (Thanks! less work to translate)

OUTSTANDING:
The inverted hierarchy of needs by Malonso (Marcos Alonso). Marcos dares completing nothing less but the hierarchy of needs by Maslow. And he does so in a masterly way. He adds what was missing: the empathy. ¡Bravo Marcos!
OTHERS:

- What’s the use of a Tourism Office? (Joan Gou). We have this discussion in this section for three weeks in a row. It’s consecrated because it’s the origin of a collaborative book to be appeared shortly. And it could become a reference because of the quality of its authors, all of them members of Turismo 2.0.

- General Associations or Professional Associations (Asociacionismo o Colegios Profesionales) (Angel). Claims by tourism students. What’s the importance of the tourism university degree?

- New Debates in el Blog de un Hotel (El Hotel). He’s asking for our collaboration. Answering this call would give us the opportunity to participate in this project.

- And a question. Why some people continue joining the group “Encuentro anual 2.0″? . This week two new members joined.

See you next week, thanks to Rafael!

Technorati Tags: Turismo 2.0

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Hi friends!

I would say this is a “transitional” week, because unlike in previous weeks, there was no unique focus to gather all our conversations 2.0. The participation was divided up in different issues. What can be pointed out is that participation has increased in terms of number participants (not comments), and this is good news. Though this increase could lead Rafael to this summary get out of hand without assistance. But when this happens, he’ll tell us.

Week 30 summary:

POSTS:

1- PREDICTION, PREDICTION, PREDICTION!!!! (II) (Jaime López Chicheri). Jaime starts with an interesting post about prediction - the forecast - the most adequate control methods and criteria.

2- Iberia Business Plus: ¿what kind of person am I? (David Delgado). A good complaint by Daviod delgado. The ad by Iberia is somehow tinged with class issues (well said), which don’t match with reality.

3- THE NEW GASTRONOMIC CUSTOMER (Víctor Mayans). What’s the mentality to manage a hotel restaurant? We think Victor Mayans has the key.

4- I’M AN ATLETICO DE MADRID FAN AND I SAY SO IN MY C.V (Marcos Alonso). A curious work interview by Marcos Alonso. He was lucky this time…

5- Why should we pay the cost? (Joan Gou). The Autonomic Administration sells an initiative as a gisft, but the cost will be met with taxes. So, Joan turns the tables.

6- How do social networks affect a hotel quality? (Juan Sobejano). They do affect since quality is defined by the customer and expect it in the destination as a whole, not just in the hotel. Joan Gou talks about transversality in a comment. Transversalidad, apunta Joan Gou en un comentario.

7- The expectations economy and Tourism, part 1 (J. Antonio Rodríguez Gamero) . This post complements the previous one.

8- ¿What happened on week 17 in Turismo 2.0? (del 17 al 23 de noviembre de 2007) (Rafael Martínez). In Turismo 2.0 network, Rafael started a series of posts as a reminder of what happened some months ago. Just in case of someone wants to reopen debates, or just to remember experiences… This will be the Wednesday’s briefing.

9- To my friend Juan Sobejano (Joan Gou). Congratulations to both, to one for his birthday, to the other to be able to get the feelings of the rest with a good story, without affectation.

10- Questions leaved open (Marcelo Torio). A gathering of questions about hotels we all have and we would like see the opinion of everybody there. There’s plenty of talk about it.

OUTSTANDING:

Web stats on Turismo 2.0. (Albert Barra). Many of us were waiting for it and Muchos lo esperábamos y Albert lo ha puesto en marcha. No dejéis de consultarlo ¡Los números asustan! y es una progresión, más que geométrica, exponencial.

POSTS:

1- In the shelves of a supermarket (Marcos Alonso). What if trips and combined packages would be sold as cookies, in the shelves of supermarkets? The idea looks as preposterous, but it’s not that so.

2- Platform for customers (Jordi Ruiz) The web page and its “Home” have less importance than before. Please, let’s talk about platforms, not shop windows.

3- Twitter (Nando Llorella). an incursion into Twitter analyzing everything could be related to tourism. Nando is setting out to become a live encyclopedia.

4- Is Google a distribution channel for hotels? (Albert Barra). Albert says Google are the parents. So pay attention to positioning.

5- VideoReviews: opinions about hotels with pictures (Carlo Álvarez). This is an evolution, and one of the keys is going from words to images.

6- The importance of intangibles (Juan Sobejano). Intangibles are the key to the success in a hotel management.

7- Designing an open destination and an open business (or trying to) (Edu William). Transparency in his management idea. He means it and he will achieve it, no doubt.

8- The organization of the future for mature touristic destinations (Clan-destinos). Cohesion in network, collaboration, specialization and innovation. Those are the keys.

9- I don’t believe anything (Juan Sobejano). Philosophical vision of materialism, extrapolated to the tourism sector.

10- Empire-Fulton Ferry State Park (Jorge Gobbi). Rafael takes again this post, because of its pictures, but to mention the impressive New York guide Jorge Gobbi is writing in his blog, on the occasion of his endless trip. Long life…

SPECIAL MENTION:
Content is the new ad (Javier Godoy). Good ads are not made of pictures but of quality content, generated in network and at a lower cost than traditionally. Javier Godoy explains it in a crystal-clear way.
OTHERS:

- Are we a shared community? (Chris Pomeroy). The proposal by Chris Pomeroy last week, keeps going on.

- Let’s go for the disruptive innovation? (Oriol Miralbell). This discussion about a very interesting model to motivate the sense of innovation, comes to life again.

That’s all, fellows.

See you next week, thanks to Rafael!

Technorati Tags: Turismo 2.0

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Hi friends!

As you can see, we keep on our line, and this is the 13th summary (good number). We must say the articles this week, either directly in Turismo 2.0, or in their corresponding author’s blogs, are more interesting, serious and professionals. and we should add the comments by the rest. My friends, this is the best tourism school, no kidding.

Week 29 summary

POSTS:

1- Toursim Office? OR ¿All-purpose Office? (Joan Gou) To understand it, we recommend you to read the number 9 point of this briefing.
2- Thanks for your sensitivity : The 3.9 is a reality ¡¡¡ (Manuel Colmenero). Full success in the event promoted by the Comando Cariñena
3- “If this is true, go closing your kiosk” (Joan Gou). “El sueño de la razón produce monstruos” (Goya)
4- Expectations as a management element. (Juan Sobejano). A true study about empathy and other questions.
5- Vuelto a nacer [A very narrow escape] (Chris Pomeroy). Rafael considers this is the best introduction to Turismo 2.0 up to now.
6- Opinion management, a very complex issue (Jordi Casassayas)
7- Isla Cristina’s seasonality. The magical formulae to break seasonality was discovered. This is to say… (Marcos Alonso). Some “good ideas”, we might review them.
8- Hope you’ll like this little album gathering our event in Abadal … (Alicia Estrada). This is the illustrated confirmation for the 3.9, commented on point number 2 of this briefing.
9- - What’s the use of a tourism office? (Joan Gou). In our ranking, this would be the second post, very nearly. It was time to start talking about those issues, and it was Joan Gou who did it, it couldn’t be any other way.
10- How does Trip Advisor do the assessment about Hotels and other touristic services? (Ignasi Casellas)

OUTSTANDING: - ON THE OCCASION OF A GREAT FAIR EVENT (Angels Bueno). Because of news about exhorbitant prices of hotel rooms in Barcelona generated by overbooking in the city at the time of the 3GSM Fair, a spectacular debate came up. The most interesting of the week.

BLOGROLL:

1- Main features of a Web 2.0 design (Nando Llorella). A Must-read if your thinking about creating or improving the web of a hotel 2.0
2- If Google was un Hotel (Albert Barra)
3- Typical clichés (Isaac Vidal). Excellent transcription, with personal comments, of the interview to José Luis Zoreda (Exceltur’s President) in Editur.
4- Entrevista con Jesús Gatell presidente de los Hoteleros de Madrid (Jimmy Pons). Una muestra más de profesionalidad en red por el Maestro Pons.
5- In the name of the hotel (Carlo Álvarez). All this controversy, couldn’t be just because it’s about Tripadvisor? Would it be the same if the “accused” was another one?
6- Tripadvisor and hoteliers, the war begins?. (Juan Sobejano). To corroborate the above-mentioned point.
7- New technologies for touristic visits (Clan-Destinos). MP3, handy, PDA’s, GPS & SIG as support for the cultural touristic guided visits.
8- Our competitors follow us very narrow or… am I becoming a paranoid? (Nacho Giral). No Nacho, but good ideas have great chances to get imitated. This is our opinion.
9- Milon (Jorge Gobbi). We feel like going to NY, at least to be able to eat there. A perfect description.
10- Open Business. The open hotel. Looks for personnel (Rafael Martínez). Rafael includes his own post because he needs opinions and participation. Be kind and let him know you’re there.
SPECIAL MENTION:
My foreman’s entrace in Fitur (El Blog de un Hotel). Because of the last great idea. He not only writes but also answers interviews. And gives us a video with sereval Turismo 2.0 members. This is to loop the loop.
OTHERS:

- Mallorca Event Turismo 2.0. (David Camps) Another event call. It’s starting to become a healthy habit.
- Are we a shared community?. (Chris Pomeroy) A great proposal for a networked project. Chris has started making a big impact.
- Attention to the Magic Costablanca initiative. This could be a revolution. David Vicent goes beyond day by day.
- Is it worth to invest in a web analysis system? (Prisilla). Looks like the right answer is yes, but not without the indispensable human intervention. Technology is useless without people.

Rafael says that translation is a good simile to define empathy, a fashionable concept. I couldn’t imagine a better and creative way to invite people to join and read my translation. Thanks Rafael, you’re the boss

See you next week and thanks again, Rafael!

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